Home Business Hyundai Unveils Pakistan’s First Digital Auto Store

Hyundai Unveils Pakistan’s First Digital Auto Store

Highly anticipated Hyundai Santa Fe and Grand Starex also unveiled to the audience in Lahore

Hyundai Nishat Motor (Private) Limited (Hyundai) has officially unveiled its hi-end vehicles, Santa Fe and Grand Starex, in Pakistan. Both vehicles were on display at the launch of Hyundai’s first of its kind digital retail store at Emporium Mall, Lahore. These two will be the first of the vehicles manufactured by the joint venture between Hyundai and Nishat Group under the Auto Policy 2016-21.

The Santa Fe is amongst Hyundai’s most popular and trendy SUVs with cutting edge design and technology making it a powerful presence on and off the road. While Grand Starex, a premium 12 seater, takes commuting to the next level with superior comfort and convenience on the go.

Talking at the opening ceremony, Chief Operating Officer of Hyundai, Mr. Tatsuya Sato said, “I welcome you all to the launch of our Hyundai City Store, which marks our first milestone in Pakistan. This is a first step of our great journey to provide our customers with a first class experience. This particular digital showroom is a unique concept store looking to offer customers a friendly environment wherein they can explore Modern Premium Hyundai Vehicles. Our vision is to become the most “valued” and “loved” automobile brand and recreate the global success of Hyundai in Pakistan.”

The digital store is an innovative automotive retail concept, which uses immersive 3D technology to enhance customer buying experiences. Customers can interact with the car of their choice and explore and customize interior and exterior features through digital touchscreens.

Hideo Takenaka, Executive Vice President, Hyundai added, “In the last half a century, Hyundai Motor Company become one of the top five automotive manufacturers in the world.  This has been possible due to our modern, premium brand philosophy aiming to provide consumers with unique experiences by combining exceptional performance and emotional elegance with a strong value proposition.”

In the future, Hyundai plans to bring even more exciting and world famous models in Pakistan and aims to set new benchmarks when it comes to technology and service standards. With the coming of Hyundai to Pakistan, automotive enthusiasts and the public alike are anticipating an exciting journey ahead and are all set to experience the change.

Hyundai operates the world’s largest integrated automobile manufacturing facility in Ulsan, South Korea which has an annual production capacity of 1.6 million units. Hyundai vehicles are sold in 193 countries through some 5,000 dealerships and showrooms.  In a recent survey of J.D Power United States, Hyundai and Genesis were ranked amongst the top 3 brands in terms of Quality. Pakistan market was the last frontier for Hyundai to enter, and in order to achieve success same as attained in the rest of the world, it has chosen Nishat Group as its distributor and progressive assembler for Hyundai vehicles.

 

Must Read

Zong 4G and SIUT join hands to relay authentic healthcare messages to the public

To respond and create awareness around COVID-19, Zong 4G Pakistan’s leading telecommunication network has partnered with Sindh Institute of Urology and Transplantation (SIUT), which...

vivo S1 Pro is Now Available at a More Attractive Price in Pakistan

vivo S1 Pro is Now Available at a More Attractive Price in Pakistan Unique Diamond Design with 48MP AI Quad Camera, Super AMOLED Display, 32MP...

TECNO’s New Spark Series Might Be Equipped with Five Cameras

TECNO Mobiles’ upgraded series Spark 5 Pro is soon going to be launched in Pakistan. As per recent reports, the upcoming Spark 5 is...

Bilal Abbas Khan Becomes the New Face of QMobile in Pakistan

Islamabad  28th , 2020 ;- The highly acclaimed film and television actor Bilal Abbas Khan, currently garnering fame for his unconventional role in ‘PyarKeSadqay,’...

SCO BRING ONLINE PAINTING COMPETITION FOR THE PEOPLE OF AJ&K AND GB

SCO (Special Communications Organizations), the foremost telecom and internet service provider of Azad Jammu & Kashmir (AJ&K) and Gilgit Baltistan (GB) is bringing yet...